70k was born from a motorcycle adventure around the world that turned into an unforgettable experience. This journey marked the essence of the hotels that make up 70k: distinctive establishments where the personality of the building is preserved, and where guest service is a fundamental part of the philosophy. 70k believes that accommodation is an essential part to the memories created on a trip.

Each of our hotels operates independently and harbors a particular story that has been preserved. All our projects share a genuine design that provides warmth and comfort, a curated attention to detail, and an accommodating and dedicated guest service. 70k conceptualizes spaces, creates stories, and gives hotels a personality that adds value.